5 KEY ELEMENTS THAT COMBINE TO MAKE AN EFFECTIVE AND ENGAGING WEBSITE
Quality word content
Content should be relevant and not too word heavy to make sure you hold your viewer's attention - enabling maximum impact in minimum time!
Engaging & relevant images
Images capture the feel of your business - fun, exciting, calming, serious, conservative, beautiful. Appropriate and quality images can absolutely add to the success of your Website!
A short video creates viewer engagement. It does not have to be of high end quality, but professional enough to provide confidence to your viewer that your business is worth using.
Colours create a mood - they can be vibrant to say 'look at me' or soft to draw you in with a 'sense of calm'. White space on a Website is good!
A structured and consistent layout enables efficient browsing for your viewer. Clutter will frustrate a viewer and they will leave as quickly as they arrived.